Super4, “India Ka Apna Gaming App” has marked the milestone of 5 lakh consumer base within a short span of 9 months. Super4, one of the emerging players in fantasy gaming, has gained immense popularity amongst gaming lovers all across the country. With cricket season becoming an unending affair, the fantasy platform aims to have across 3x growth in users by 2023-year end. Scoreboard, a unique and highly engaging feature of Super4 app has been the biggest enabler in creating such a huge customer base.
Super4 announced its entry into the market earlier this year in March, with an initial seed round of Rs 10 crore from an angel investor. The company has now been on a continuous expansion phase and has garnered a lot of traction in terms of user engagement. This half a million-customer base encompasses fantasy gaming enthusiasts, stakeholders, cricket fans and a few sport’s personalities.
Super4 founder Rohit Bansal said, “We are happy to witness such excitement and engagement for our Super4 application. We have been witnessing a lot of traction on our app especially due to the world cup season and the ongoing India series. We look forward to such engagement in the near future as well. We have received very positive responses from the consumers so far, and we are very optimistic about strong growth prospects. ‘’
Super4 plans to multiply its user base to 3x users by the end of 2023. It has a strong focus towards improving its application on an ongoing basis to enhance customer experience. The firm plans to expand its presence in the Indian market with their constant ongoing initiatives.
The Super4 application allows cricket fans and enthusiasts across India to create teams prior to the start of a match but unlike other promising apps, Super4 provides fans with India’s first-ever cricket scorecard empowering fans to create fantasy scoreboards of the first innings after a progressive self- study of the pitch and the match conditions. The users can gather maximum points out of both innings to increase their tally on the leaderboard in creating a team and win prizes.
